NEW YORK, April 3, 2002 - Businesses that wish to survive and thrive in a global economy must respond to major social and environmental trends that are reshaping markets, says a report released today by the United Nations Environment Programme (UNEP), World Business Council for Sustainable Development (WBCSD), and the World Resources Institute (WRI).
Backed with facts and figures, the new report outlines 19 powerful trends that are reshaping global markets and changing the roles and strategies of corporations. Tomorrow's Markets: Global trends and their implications for business is the first publication that links global economic, environmental, and social indicators to market development in order to help businesses better respond to future challenges. The report reflects the rising interest in using market solutions to address some of the world's most pressing problems.
"This report emphasizes global trends that will help business leaders better understand the inter-relationships between environment and development issues, and, in turn, respond more effectively to the enormous challenges before us," said Klaus Toepfer, UNEP Executive Director. He added, "We need a sound, healthy environment for development. It makes business sense."
Backed with facts and figures, the new report outlines 19 powerful trends that are reshaping global markets and changing the roles and strategies of corporations. Tomorrow's Markets: Global trends and their implications for business is the first publication that links global economic, environmental, and social indicators to market development in order to help businesses better respond to future challenges. The report reflects the rising interest in using market solutions to address some of the world's most pressing problems.
"This report emphasizes global trends that will help business leaders better understand the inter-relationships between environment and development issues, and, in turn, respond more effectively to the enormous challenges before us," said Klaus Toepfer, UNEP Executive Director. He added, "We need a sound, healthy environment for development. It makes business sense."