STRATEGIC COMMUNICATIONS, ENHANCED USE OF INFORMATION TECHNOLOGY AMONG ISSUES AS INFORMATION COMMITTEE MEETS AT HEADQUARTERS 30 APRIL - 11 MAY
The twenty-ninth session of the Committee on Information, the intergovernmental body tasked with reviewing progress in the field of United Nations public information, will open its annual session on Monday, 30 April. The strategic communications work of the Department of Public Information, the enhanced use of information technology and targeted outreach programmes are among the wide range of issues expected to be addressed by delegations.
Summarizing the activities of the network of United Nations information centres, particularly in the area of communications campaigns, the Secretary-General, in his report on the issue, notes that the reforms by the Department of Public Information over the past five years has resulted in the adoption of a more strategic approach that includes developing communications strategies with clear goals and key messages, and identifying target audiences.
Giving its global work a local accent, the United Nations information centres are key to the Department’s work, the Secretary-General states. Bolstered by the more prominent role assigned to them, the information centres have emerged as crucial players in promoting United Nations priority issues at the national level. The information centres’ key role in “getting the message out” is now incorporated into communications strategies from the start-up of many campaigns.
MORE http://www.un.org/News/Press/docs//2007/pi1768.doc.htm
New UN communications chief outlines priorities for 2007 http://www.un.org/apps/news/story.asp?NewsID=22397&Cr=DPI&Cr1
The twenty-ninth session of the Committee on Information, the intergovernmental body tasked with reviewing progress in the field of United Nations public information, will open its annual session on Monday, 30 April. The strategic communications work of the Department of Public Information, the enhanced use of information technology and targeted outreach programmes are among the wide range of issues expected to be addressed by delegations.
Summarizing the activities of the network of United Nations information centres, particularly in the area of communications campaigns, the Secretary-General, in his report on the issue, notes that the reforms by the Department of Public Information over the past five years has resulted in the adoption of a more strategic approach that includes developing communications strategies with clear goals and key messages, and identifying target audiences.
Giving its global work a local accent, the United Nations information centres are key to the Department’s work, the Secretary-General states. Bolstered by the more prominent role assigned to them, the information centres have emerged as crucial players in promoting United Nations priority issues at the national level. The information centres’ key role in “getting the message out” is now incorporated into communications strategies from the start-up of many campaigns.
MORE http://www.un.org/News/Press/docs//2007/pi1768.doc.htm
New UN communications chief outlines priorities for 2007 http://www.un.org/apps/news/story.asp?NewsID=22397&Cr=DPI&Cr1